It’s finally over — Visioning 2014 and Beyond

It’s show-and-tell time for the 15-member steering committee; appointed a year and a half ago to complete the city’s visioning initiative — and Historic City News reporters are still asking, “Where’s the beef?”

The brainchild of Vice-Mayor Roxanne Horvath, we have witnessed the resignation of some appointees, some of which were replaced, some citing frustration with the cost, methods, and involvement by a Gainesville facilitator; hired to provide direction during nearly two dozen arguably unproductive and needless meetings.

But on Monday, June 8th, Horvath and her minions will face the mayor, city commissioners, and taxpayers; during a public meeting when they will present their vision for our community’s future.

The committee has received input at three town hall meetings, from a survey with over 500 respondents, and from hundreds of conversations with friends, neighbors, co-workers and clients, all to determine the best way to state the community’s own vision for St. Augustine’s future.

So, after all of that effort, time, and money, what have they come up with for our investment?  The committee agreed upon this vision statement:

St. Augustine will be livable, authentic, waterfront city that builds upon its rich history and environment to create a distinctive community character founded on a healthy and vibrant economy, a diverse mix of people and experiences and a valuing of its natural assets.

The committee also identified four strategic goals that they believe are critical to the city’s future — goals that have to be considered a priority. Those four goals are:

Livability, Character, Authenticity and Vitality.

The June 8 meeting is set for 1:00 p.m. in The Alcazar Room, City Hall, 75 King Street. The meeting is open to the public and available for live and on-demand viewing at

The Visioning 2014 and Beyond steering committee members are:

Roxanne Horvath

Vice Mayor, City of St. Augustine

Steering Committee Chair

S. Katherine Batenhorst

Speech-Language Pathologist

Jeanette Berk

Member St. Augustine North Davis Shores Neighborhood Association

Vaughn Cochran

Owner, Blackfly Outfitters; Partner, Blackfly Restaurant and Blackfly Lodge

Linda Dixon

Associate Director, UF Planning, Design, and Construction Division;

Director for Operations and Administration, UF Historic St. Augustine

Col. George G. Jacunski, (USA Ret)

Attorney at Law; President, Asia Connections, Inc.

Jan Miller

Owner, Butterfield Garage Art Gallery; President, Art Galleries of St. Augustine

Ryan Murphy

General Manager, St. Augustine Amphitheatre

Grant Misterly

Municipal Infrastructure Engineer, Jacobs Engineering Group

Rhey Palmer

President, St. Augustine Neighborhood Council

Jeanne Prickett

President, Florida School for the Deaf and the Blind

Wolfgang Schau

Owner of M&W Schau Properties, LLC, and Kirkside Apartments, LLC

Tracy Upchurch

Associate Professor of Law and History, Flagler College

Len Weeks

President, The Historic St. Augustine Area Council, St. Johns County Chamber of Commerce

Andy Witt

Executive Director, St. Johns Cultural Council

Carolyn Wright

Data Analyst, St. Johns County School District